The clothing
company Zara is a world-wide company that sells affordable and chic clothing.
Zara is efficient in everything that it does. It is fast, quick and they are
well organized. The reason Zara is a multi-national company is because they
know how to manage everything while still remaining efficient. Their sales and
revenues sky rocket because of the way they manage the company.
Zara shows classical management in numerous
ways. Zara is known for their sales techniques and their efficiency. Zara
allows a two week period for the company to get its clothing into the stores in
order to eliminate shorter delay in products. Fredrick Taylor’s scientific
management played an obvious role in Zara’s decision to do so. There are over
200 people on top of this making sure that this is the preeminent way for Zara’s
success and the best way for performance. By Zara removing the middle men and
wholesalers they automatically make over 25 percent profits. They are on a continuous exchange of
information through each part of Zara’s supply chain, between customers,
managers and more. They are constantly communicating which makes this company
so on top of everything.
Compared to other clothing companies, they
are on the rise. They know that people can still be fashionable on a budget.
They stay on track and realize that fashion is ever-changing and constantly
update their looks. They offer
high-fashion with less expensive material that satisfies the customers.
Overall
Zara is thriving. In the year 2011 Zara
raised their profit by 33 percent plus opened new stores. The company has a strong satues in the current retail market. If Zara is on top of
their game, efficient ,effective and satisfy their customers needs they will
continue to progress as so in continues years to come.
I think Zara has many good ideas for their company. You mentioned good points that makes Zara stand out from other companies around the world. I think it is great that they bring in new products so often and know how to budget accordingly. They definitely created a well organized management team which is making them so successful today
ReplyDeleteOne of the best things about Zara I think is something you mentioned in your 3rd paragraph. They help the lower income customers attain higher end fashion. Instead of paying in the hundreds for some of the clothing Louis Vuitton or Burberry offer, they can go to Zara. Doing this and updating their clothing lines so often attracts such a great amount of customers. With that, I agree with you that they will be able to be more profitable in the future.
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